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Once a year, Doritos hosts the Crash the Super Bowl contest, a chance for independent filmmakers to try their hand at creating a spot for TV advertising's biggest day.
After receiving almost 4,900 submissions from 29 countries, the snack food brand has narrowed the field to 10 finalists. Fans are now invited to vote for their favorite until Jan. 28. The winner will receive coveted airtime during Super Bowl XLIX on Feb. 1—currently going for a whopping $4.5
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