Domino's Ads Pop Up on City Sidewalks

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NEW YORK Domino’s logos have been “cleaned” into dirty sidewalks in Los Angeles, Philadelphia and New York as part of a campaign to promote the chain’s American Legends pizza.

GreenGraffiti, a business dedicated to clean outdoor advertising, used a high-pressure water hose to spray the eco-friendly images into the grime on the street. The green ads were created early on Thursday, while there was a lull in foot traffic.

“This is the first time we’ve done something like this,” said Jenny Fouracre, manager of public relations for Domino’s.

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