Does Will.i.am Make Great Brands, or Just Fake Ones?

A celebrity whose products can be curiously hard to find

Will.i.am has never had much trouble generating publicity. His funky wardrobe helps, as does his music cred: He's a founding member of the seven-time Grammy-winning group The Black Eyed Peas, and happens to be the only artist in the world to have sent music to Mars (his tune "Reach for the Stars" rode aboard NASA's Curiosity mission.)

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