Dodgers Ink Rosen as Marketing Chief

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LOS ANGELES Lon Rosen has been named the executive vice president and chief marketing officer of the Los Angeles Dodgers, the baseball team said yesterday. Rosen joins the team May 17.

Rosen, 45, most recently partnered with Sandy Climan in the Entertainment Media Ventures agency. Earlier in his career, Rosen headed up L.A. Lakers, Kings and Forum Special Events before becoming a sports agent for clients such as Irvin “Magic” Johnson. He also started the sports-marketing company First Team Marketing and ran Endeavor Talent Agency’s marketing and new media division.

“Lon



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