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NEW YORK Walt Disney will shutter its struggling Mobile ESPN operations later this year in favor of a business model that will see the sports network license its content to third-party wireless carriers.
Current customers will not be switched off before Dec. 31, the company said. Those who purchased the ESPN-branded phones will receive a full refund upon payment of their final bill.
Launched with much fanfare in February during Super Bowl XL, Mobile ESPN failed to stir up significant consumer interest.
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