Dinosaur Hunters, Apply Here

Turok is not some new British model or one of Prince Harry’s ladyfriends. But the name is getting hipper by the minute in the U.K., says one video game maker.

That’s because Acclaim Entertain ment says it is offer ing five lucky souls £500 (almost $800) each to legally change their names to Turok for a year to promote the new game Turok: Evolution.

As if cash and the prestige of sharing a name with an American Indian warrior who goes back in time to battle evil robotic dinosaurs weren’t enough, Acclaim says it will also give each Turok a Microsoft Xbox console and all five Turok games.