Digitas to Trim Staff as Clients Cut Back

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NEW YORK Digitas said it plans to eliminate 50 positions, or about 4 percent of its 1,200-person staff, to head off expected declines in revenue from clients AT&T and Delta Air Lines.

The digital- and direct-marketing agency cited AT&T’s decision to stop seeking new customers for its consumer local and long-distance services and Delta’s precarious financial situation as reasons for the anticipated revenue drop.

The Boston-based company said that the staff cuts would result in about $6 million in compensation and benefits savings.



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