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Digitas has appointed executive vice president David Edelman to the newly created post of chief marketing officer.
Last week’s ascension of Edelman, 41, came as Digitas recorded its first profitable quarter since its initial public offering two years ago. Net income for the quarter ending March 31 was a modest $711,000, a considerable improvement over the nearly $7 million loss Digitas suffered in the same period a year ago.
Edelman is charged with helping chairman and CEO David Kenny maintain momentum.
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