Different Strokes

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Playing baseball with household appliances and rugby with watermelons are two wild examples of doing something “different” in Cliff Freeman and Partners’ new campaign for Cherry Coke.
Following last year’s spot, “Ostrich”–in which a giant bird makes a swing through a department store–the New York shop has created three humorous new TV ads, which broke recently in the Midwest and Southwest. The tagline: “Do something different.”
In “Batting Practice” (shown here), kids play baseball with an assortment of lamps, phones and other objects.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in