Diesel Picks Anomaly to Help ‘Transcend Fashion’ With Campaign Set to Launch Early Next Year

Agency worked on the brand's 'Be Stupid' effort

Fashion brand Diesel has selected creative agency Anomaly Amsterdam to lead a new campaign that will roll out globally in February. This announcement follows the hiring of a new European CEO  as the brand seeks to update its identity for the ecommerce age.

@ErikDOster erik.oster@adweek.com Erik Oster is Adweek's senior writer covering Agencies.
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