Diadora: Soccer Too Hot to Handle

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Hammerquist Print Ads Go to Goal With Mock Censorship Theme
LOS ANGELES–Soccer may be the beautiful game, but Italian soccer is more of a stylish, high-flying blood sport that Americans are just too thin-skinned to handle.
Such is the reverse psychology humorously employed by Hammerquist & Halverson in its latest efforts to promote Italian-made Diadora soccer shoes and apparel in the U.S.

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