Debra Goldman's Postscript: Ads Behaving Badly

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Once upon a time, networks were in the business of advertising other corporations’ products. These days, however, it seems that not even Procter & Gamble gets flogged on network TV as much as television itself.
Ever since cable reduced the nets to another product on a crowded shelf, the magic words on Broadcast Row have been “marketing” and “branding.”

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