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After a 10-month run and more than 80 radio spots in Southern California, Sprint PCS is pulling the plug–so to speak–on its two “slacker” spokesmen in a new campaign from Publicis & Hal Riney, San Francisco.
The cellular phone company is canning region-specific ads in favor of general ads airing in other markets around the country, according to agency sources.
As a result, the characters are literally being killed off. One dies by choking on a burrito–the friends’ food of choice.
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