De Pasquale Leaves O&M Again, This Time For Fellers In Houston

Fellers Marketing and Advertising in Houston hired local agency veteran Donald De Pasquale as creative director.
De Pasquale ended an eight-year run at Ogilvy & Mather in Houston–his second stint at the shop–to accept the post.
An O&M staffer from 1976-85, De Pasquale rejoined the agency in 1990 as creative director of Ogilvy & Mather Direct. That business was later consolidated at O&M’s New York offices. De Pasquale’s most recent position at the shop was partner and associate creative director.
At Fellers, he has been charged with assuming an active role in new business activities for the $45 million agency’s five offices in Texas and Oklahoma. His assignment expands the work performed by his predecessor, associate creative director Sam Beeson, who left the agency to work on freelance projects.
“There’s a spark here. There’s a lot of opportunity for growth at an agency this size, and that was attractive to me,” De Pasquale said.
Fellers’ Houston principal, Joe Gallehugh, said De Pasquale will also help the business-to-business agency attract more mainstream accounts. “He will add new approaches and depth to our primary business-to-business activity as well as provide expanded consumer and broadcast creative capabilities,” Gallehugh said.
De Pasquale said he expects his job will evolve into an executive creative director position eventually but added, “Right now my focus is on organizing things in Houston and concentrating on new business.”