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Peter McGuinness poached a trusted lieutenant from his previous agency to drive integration at the Chicago office of DDB.
Alan Snitow was director of strategy and innovation at Gotham in New York, where McGuinness was CEO from 2008 to 2011. At DDB, Snitow becomes director of integration, a new position.
The new hire is joining a leadership team that includes McGuinness, the president and CEO; chief creative officer Ewan Paterson; and chief strategy officer John Kottmann.