Brand Marketing

GoDaddy Unveils the First Super Bowl Ad of Its Post-Sleaze Era

Pumped-up Danica just wants a spray tan

By Tim Nudd

January 22, 2014

GoDaddy, which this fall promised no more sleazy Super Bowl commercials, still shows plenty of skin in its first ad for this year's game—but it's mostly male, and it's absurdly pumped up.

Tim Nudd
@nudd Tim Nudd is a former creative editor of Adweek.
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