Dad Grass, a Smokable Hemp Brand With a Retro Vibe, Drops George Harrison Collection

It's the first official cannabis collaboration for any member of The Beatles

Convergent TV Summit returns March 21-22. Hear timely insights from TV industry experts virtually or in person in NYC. Register now to secure your early bird pass.

According to those closest to the late George Harrison, the music legend enjoyed a good dad joke in his later years.

And according to anyone who followed The Beatles during the psychedelic era and beyond, Harrison also had a certain well-documented fondness for weed.

Bringing those two passions together, a cannabis player called Dad Grass has collaborated with the Harrison estate for a co-branded collection of pre-rolled hemp joints (a mix of CBD and CBG, with traces of THC), smoking paraphernalia and merchandise.



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in