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Web traffic from home and work to sites included in Nielsen Online’s Holiday eShopping Index increased 10 percent year over year on Cyber Monday, per data compiled by Nielsen Online.
Unique visitors to the sites included in the Index reached 35.9 million, a 13 percent increase over this year’s Black Friday Web traffic.
Many of the top online retail destinations on Cyber Monday were the same as those on Black Friday. eBay drew the largest unique audience (10.6
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