The Customer Review Learns Shorthand

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As the explosion of mobile use and rapid-fire growth of local Web apps change the way that users consume content and interact online, the death of the Web debate rages on. This evolution means different things to different people; for us localites, does it also mean the death of the customer review?

Well, death may be too apocalyptic a scenario, but the review has reincarnated—to continue the death analogy—into a new organism, going from long-form discourses to likes/dislikes, check-ins, tips and tweets.

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