Crispin Porter & Bogusky Names Hicks President

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By Katy Eckmann





ATLANTA–A former Leo Burnett vice president and current Harvard University M.B.A. candidate is joining Crispin Porter & Bogusky as the Miami shop’s new president.





Jeff Hicks, 31, will begin his new post May 1, when CP&B’s current president, Chuck Porter, advances to chairman.





‘We have been looking for a new president partly so that I can go back to thinking about our clients,’ Porter said. ‘(I won’t) be as involved in managing the business, which I was never very good at.’





Hicks, who graduates from Harvard this June, previously was one of Burnett’s youngest vice presidents, serving as regional account director for the Chicago agency.

























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