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The Internet Billing Company, iBill for short, has named Creaxion its agency of record.
The Atlanta shop will handle marketing and public relations for the online transactions processing company.
Billings are estimated at $4 million.
Creaxion was hired to create iBill’s advertising last August. The media buying and public relations components were awarded last week.
CW/Rampage in Miami Beach, Fla., and Porter Novelli of New York formerly held iBill’s marketing and public relations duties.
Creaxion’s first creative efforts, in both print and interactive media, will break later this fall.
“We were extremely impressed with Creaxion’s strategic and creative thinking,” said iBill president and chief executive officer Garrett Bender.
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