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NEW YORK Cossette Post here dismissed six employees yesterday as part of a restructuring aimed at better incorporating its parent company’s latest acquisition, design shop Identica.
Cossette Communications purchased Identica of London in an all-cash deal in December, marking its first acquisition outside of North America. Soon after, the New York office rebranded its design unit Identica, said New York president Lance Smith.
“We are looking at [strengthening operations] with an eye toward our growing business and our growing needs and what we are trying to do with Identica,” Smith said.
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