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BOSTON Independent Corey McPherson Nash Design has completed a print campaign for Influent, a marketing tool for pharmaceutical sales professionals, the agency said.
A four-page spread is set to break in late January in trade publications such as The Pink Sheet.
One print ad shows an impatient looking doctor. The headline reads, “Note the skeptical expression. The body language. The waiting room full of patients. He’s in no mood to listen.” The ad concludes, “Influent will help your field force get your message through.”
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