Cooper/Hayes Defends Its Florida Lottery Account

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Cooper/Hayes has re-tained the estimated $30 million account of the Florida Lottery.

The six-year Miami incumbent beat St. John & Partners of Jackson-ville, Fla., in the finals of a state-mandated review that began last fall.

Officials at lottery headquarters in Tallahassee, Fla., did not return phone calls.

“This is a case where being the incumbent is a positive thing,” said agency CEO Ric Cooper.

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