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Conill Advertising here has landed Hispanic media duties for Telmex-Sprint Communications, following a nationwide review of undisclosed agencies.
Conill, a wholly owned subsidiary of Saatchi & Saatchi, will serve as media agency of record on the estimated $10 million account.
Media duties were previously at TV Promo International, Miami, which continues to handle promotions for the telecommunications client.
“We selected Conill because of their strong knowledge of the Hispanic market and proven track record of success,” said Javier Alberto Palomarez, chief marketing officer for Telmex-Sprint.
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