Tricked Into Quoting Hitler, Coca-Cola Suspends Automated Tweet Campaign

Gawker prank led to #MakeItHappy images drawn from Mein Kampf

Coca-Cola has suspended its #MakeItHappy automated social campaign after a prank from Gawker had the brand inadvertently tweeting out several lines from Adolf Hitler's Mein Kampf.

@KristinaMonllos kristina.monllos@adweek.com Kristina Monllos is a senior editor for Adweek.