Coca-Cola Brings Back This Classic ‘Mean Joe’ Commercial for Nascar Race

Greene relives the ad that changed his image

"Mean Joe" Greene is returning to television tonight as Coca-Cola resurrects the 1979 ad featuring the Pittsburgh Steelers' former defensive tackle shedding his tough-guy vibe—all thanks to a kid and, of course, a Coke.

@martyswant martin.swant@adweek.com Marty Swant is a former technology staff writer for Adweek.