It’s no secret that collaboration is essential to growth, but the how of it isn’t always so clear—and it's the understanding of how that is a true competitive advantage. Join Adweek X, a uniquely formatted event on December 4 in LA, to unlock fresh perspectives, true collaboration and growth.
Who Otto Bell
Current gig Vp, group creative director, Courageous at CNN
Previous gig Creative director, OgilvyEntertainment
Adweek: CNN's in-house branded content studio Courageous just celebrated its one-year anniversary. What have you learned?
Otto Bell: Content is king and distribution is god? I'll leave those trite clichés aside. I've learned that it's great to have distribution, and to know that the work you produce will be seen as both a blessing and a responsibility.