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”’Why won’t the advertising industry support a museum for its own business?” asked Nathaniel “Than” Clevenger, a newly named board member of the American Advertising Museum in downtown Portland, Ore.

Clevenger said the 5-year-old museum, home to the Borden cow and the Mobile Oil flying horse, is in dire straits. With mounting deficits and only about 200 visitors a week, the ad museum is in danger of closing, he said.

The veteran PR man, who runs an agency called 3 The Public Communications Co.,



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