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Few brands have been as in demand during the pandemic as Clorox. Despite making around a million canisters of disinfecting wipes each day, the company still struggled to provide shoppers with enough.
Aiming to keep the momentum going, Clorox recently debuted a new product, partnership and ad campaign featuring actor and restaurant owner Danny Trejo.
The Clorox Turbo Power Sprayer, which hit the market in May, uses an electric motor to disinfect a space much quicker than relying on individual wipes, according to Tad Kittredge, vp of the Clorox Company’s cleaning division.
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