Clarke Goward Wins Bob's Stores

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BOSTON Clarke Goward has picked up the $5 million account of Bob’s Stores.

The Boston-based independent shop bested Connelly Partners/CGN, Boston; The Cox Group, New York; Mintz & Hoke, Avon, Conn.; and Lang Durham, Hartford, Conn., for the business. The Meriden Conn., chain, which operates about 35 stores in the Northeast, had handled ads in-house since summer 2001.

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