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Bulmers America roster shops Clarke Goward and Fort Franklin are pursuing the domestic advertising account for the client’s Strongbow brand cider.
Bulmers has launched a review of the business, which is budgeted at $3-5 million, according to Wendy Kramer, vice president, marketing for the Natick, Mass.-based com pany. Bulmers is headquartered in Hereford, England.
Clarke Goward and Fort Frank lin, both of Boston, are participating in the review, along with undisclosed others, Kramer said. Presentations are set for early next year, with a decision coming shortly thereafter.
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