Citron Branching Out For Stanford

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.




Tree Mascot Spoofs Academia To Lure Football Fans Out To Games
SAN FRANCISCO–The wacky side of college sports is reflected in a new campaign from Citron Haligman Bedecarrƒ for Stanford University’s football team.
The Stanford Tree, the irreverent mascot of the school’s marching band, stars in the seven 30-second TV spots.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in