Chobani's Brand Purpose Is Centered Around Humanity

President Peter McGuinness discusses how the yogurt company puts its consumers first

Chobani's president shares his thoughts on social media, humanity in branding and yogurt.Chobani

October 25, 2019

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The last couple of months of 2019 will be a busy time for Peter McGuinness.

Josh Sternberg is the former media and tech editor at Adweek.