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Top-level marketers are seeing promotions to the highest offices in the C-suite, and Chobani is the latest brand to make such a move.
Chobani announced today that after six years as CMO, Peter McGuinness would be promoted to the role of president. Hamdi Ulukaya, Chobani’s founder and CEO, said McGuinness’s promotion reflects the sort of upward movement he wants to see within the company.
“We created this company with people at the center, and they are the reason for where we are today,” Ulukaya said in a statement.