Chicago Shop ESW Nabs Car-X Biz

Ebel Signorelli Welke has bested incumbent Grant Jacoby in the final round of a review for Car-X’s $3 million ad account, the client said last week. The business includes media planning and buying, as well as creative. The Chicago independent’s first work, expected next month, will employ a version of the car-care-center chain’s long-running tagline and jingle, “Don’t worry, call the Car-X man.”