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DALLAS Anderson Marketing Group delivers “Strait Talk About Cavender Chevy” in its new image campaign for the client. Each of the four TV spots will feature Cavender’s new spokesman, country music entertainer George Strait, the shop said.
The San Antonio agency created one 30-second and three 15-second spots for Cavender Chevy in Boerne, Texas, that break Aug. 4. Cavender is one of seven franchises in the Cavender Automotive Group that the shop represents.
The first spot opens with Stuart Cavender, owner of Cavender Chevy, and Strait sitting outside on a bench.
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