Brandweek will feature live discussions with marketing pros at ULTA Beauty, Converse, UPS and more. Meet us in Miami Sept. 11–14 to boost your business and elevate your brand.
It is often said that you can’t mess with a classic, but world-famous chef and TV personality Guy Fieri‘s specialty is spicing up tried-and-true recipes in hopes of creating something new. To that end, he’s teamed up with Chevrolet to bring us the Apple Pie Hotdog.
Drawing its inspiration from an influential Chevrolet advertisement from the mid-’70s that claimed “baseball, hot dogs, apple pie and Chevrolet go together in the good old U.S.A.,” the Apple Pie Hotdog is combining all of the above to create a one-of-a-kind treat.

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in