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Christopher McCarthy, creative director of Chemistri’s Cadillac regional creative group, has been named senior vice president of the Troy, Mich., shop. Over the past year, McCarthy has been working on creative for Cadillac’s regional dealers and its national creative campaigns. He joined the shop in 1989 from BBDO in Detroit. In addition to his General Motors’ Cadillac and Pontiac experience, McCarthy has worked with clients like Dow Chemical, American Plastics Council, Hiram Walker Liqueurs and the Detroit Lions.
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