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ATLANTA Seven months after resigning the account and just days after its successor resigned it, Wray Ward Laseter once again is the Charlotte Bobcat’s ad agency, the shop said.
The National Basketball Association franchise assigned its account to WWL on Tuesday without a review after Boone/Oakley, an independent Charlotte, N.C., shop, resigned the account for “business reasons” on Friday. WWL developed the advertising to introduce the expansion team two years ago before resigning the account last November, citing an inability to agree on terms of the contract.
WWL,
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