Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
BOSTON Celestial Seasonings has hired independent TDA Advertising & Design following a review, the agency said.
TDA’s first work for the client, a unit of Hain Celestial Group in Melville, N.Y., is slated to break in October. Print, outdoor, in-store and online elements will be in the mix.
TDA cd Jonathan Schoenberg said, “This is a brand I’ve wanted to work on since I came to Colorado from New York. There is so much potential.”
Other review contenders, as well as the media budget, were not disclosed.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in