Celebrity May Consolidate $20-30 Mil. Account

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Celebrity Cruises’ review of its estimated $20-30 million account may have been triggered by an effort to consolidate its marketing business at one agency.

The Miami-based cruise line, rocked like other travel and tourism packagers by cancellations and a decline in bookings in the aftermath of the Sept. 11 terrorist attacks, will issue an RFP later this month.

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