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Campbell-Ewald Ad vertising’s U.S. Navy work has helped the agency land an estimated $6-8 million project from the Department of Defense.
The project in cludes creating vid eos for interactive kiosks designed to lure recruits for other military branches, including the Army, Air Force, Marine Corps and Coast Guard as well as the Navy. The Warren, Mich.-based agency handles the Navy’s $40 million account.
About 75 kiosks will be set up nationwide this summer at shopping malls, concerts, sporting events and other public areas.
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