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Conn. Shop’s New Planning Director Helps Earn Software Account
BOSTON–Already gaining a reputation for its creative product, The Hughes Agency has broadened its service offerings by hiring Grant Castle as its first director of strategic planning.
Castle initially contacted president Paul Hughes after reading about the Norwalk, Conn., agency in the trade press. Castle, who consulted to the 10-person shop for the past several months, officially came aboard last week.
Castle’s arrival signals the agency’s willingness to shed its boutique image and enter the realm of strategically driven shops, Hughes said.
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