Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
LOS ANGELES — DDB Seattle has been awarded Car Toys $7 million-plus TV planning and buying account following a formal review that also included finalist Sedgwick Rd., formerly McCann-Erickson Seattle.
Car Toys, the Seattle-based retailer of mobile electronics and wireless phones, is trying to expand beyond the Pacific Northwest.
“We felt that their breadth of knowledge was stellar,” Cindy Riccardo, Car Toys media director, said of DDB Seattle. The shop also offers “a good blend of personalities,” she added.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in