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Agency With Outdoor Experience Sought
CHICAGO–Kaufman Footwear, a Canadian manufacturer of outdoor and work footwear and apparel, is soliciting capabilities presentations from agencies on both sides of the border for its $5-7 million (U.S.) account.
Brandworks International in Toronto is the incumbent agency and will be invited to pitch, a company representative said. But Kaufman, based in Kitchener, Ontario, will also consider U.S. and Canadian shops that have experience with outdoor products or apparel clients.
The company markets Sorel outdoor footwear and apparel, Black Diamond work footwear and Foamtreads slippers.





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