Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
It didn’t take Barbara Yolles long to land after leaving McCann Erickson: The agency’s former North American chief growth officer is joining Interpublic sibling Campbell-Ewald as chief marketing officer, a new position at the company.
Yolles, who remains based in Detroit at Campbell-Ewald’s lead office, has been given oversight of the agency’s business development efforts, marketing and communications.
In June, McCann said Yolles was leaving the agency and Alex Lubar, svp, new business at Grey Advertising, was hired as CMO, North America.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in