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With an epidemic of serious, sometimes fatal cases of lung disease, the California Tobacco Control Program felt the need to educate the public on vaping through a new campaign.
It’s not hard to understand the sense of urgency. According to the CDC, which the CTCP worked closely with to ensure its information on the issue was up to date, there have been 1,604 cases of lung illness associated with vaping reported from 49 states, as of Oct.

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