CALENDAr

SEATTLE/Nov. 14

The Seattle Advertising Federation presents “Re-evaluation Strate gies,” with Optimedia International CEO Michael Drexler. Regis tration is at 11:30 a.m. in the Noble Room of the Washington Athletic Club, 1325 6th Ave. To register, visit www.seattleadfed.com.

LOS ANGELES/Nov. 19

The Advertising Production Association of Los Angeles hosts a presentation on color and color reproduction with Dick Bucknam of Kodak Polychrome Graphics. Hors d’oeuvres will be served at 6 p.m., followed by the discussion. At the Regent Beverly Wilshire, 9500 Wilshire Blvd., Beverly Hills. To RSVP, contact the APALA at (818) 558-7148.

LOS ANGELES/Nov. 20

The Magazine Represen tatives Association presents “How to Score With Colleen Kelly,” partner and director of media planning for Deutsch/LA, who will discuss the best and worst sales presen tations. Cocktails are at 11:30 a.m., followed by lunch at noon. At the Four Seasons Hotel, 300 S. Doheny Dr. For info, contact the MRA at (323) 655-1951.

LOS ANGELES/Jan. 13-17

The 4A’s holds its Executive Leadership Program at Shutters on the Beach in Santa Monica, with instructors Steve Foote and Harry Clark. For info, visit www.aaaa.org.