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DIRECT HIT
The Direct Marketing Association will hold a seminar on direct mail production, led by Richard Goldsmith of The Horah Group. Hyatt Regency, San Francisco. Info: (212) 790-1444
Feb. 8-9
MICROSOFT MEDIA
The Magazine Representatives Association presents Kelly Konis White of McCann-Erickson/
A&L discussing “The Strategic Role of Print.” Four Seasons Hotel, Beverly Hills, Calif. Info: (323) 655-1951
Feb. 10
TO THE POINT
The San Francisco Advertising Club will hold its 47th annual point-of-purchase advertising show with an exhibition of all entries and an awards presentation at Gabbiano’s Restaurant in San Francisco.







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